Search Engine Optimization (SEO): For some, this topic is a bit dated but always seems to find a way back into discussions dealing with digital marketing. Business owners and digital marketers have all had discussions with local media companies about their SEO solution—some have even hired them—leaving more of a question in their head about SEO’s importance than a solution to their website goals. This has been happening for years and we’ve … [Read more...] about SEO—A Long Term Solution for Digital Health?
There are a number of ways to get funding to start a business. For #DenStartUpWeek, the focus was on Bootstrapped StartUps. With limited cash, resources, time, and energy, start ups must be resourceful with regard to pretty much everything. This is what I call the “Bootstrap Diet.” Last week, local entrepreneurs came together at the Turing School of Software and Design to give Bootstrap Diet tips to entrepreneurs, small businesses, and anyone … [Read more...] about The “Bootstrap Diet”
Hard Work, Innovation, and Good Timing Allow AdCellerant to Deliver DENVER, CO (September, 2017) – Denver-based AdCellerant makes quality digital marketing accessible to businesses. AdCellerant created its proprietary digital advertising platform, UI.marketing to help the marketer unify the fragmented market into a single toolkit and simplify the planning, execution, auditing, reporting and billing for the campaign. The reporting tool … [Read more...] about AdCellerant Wins Top Professional Services Company According to CoBiz Magazine
AdCellerant co-founder Shelby Carlson was among nearly 40 finalists for this year’s Denver Business Journal Outstanding Women in Business awards last week. The event and its attendees empowered women to keep climbing high, seeking out mentors, and giving back to their community. While Carlson wasn’t a winner at the event, she said it was an honor to be recognized as a finalist. “All the nominees’ and finalists’ achievements and contributions … [Read more...] about Outstanding Women Inspire Action
How many times have you received poor customer service? How many times did you return to those businesses after receiving poor customer service? Everyone has a “terrible customer service” story. These stories typically start with a problem with a product or service, and include redundant questions from the support staff, lack of knowledge or ownership, and slow turnaround/long wait times. All of these lead to frustration and lack of … [Read more...] about From The AdOps Nerd Desk: Is Customer Service Everything its Hyped Up to Be?
Stop and think about how you browse the internet. Really take a moment and think about the last time you shopped for that pair of shoes, watched a funny video or read an interesting article online. Now think about the ads that came across your device’s screen while you were browsing the internet. Were they animated or did they stand still? Did any catch your attention in a certain way? Did any ads negatively affect your experience? These are … [Read more...] about Think Static: The Benefits of Using Static Ads over HTML5